Through the years SEO has changed considerably, in particular the tactics used by individuals in order to gain media coverage for particular links. By nature the SEO industry is one that focuses on links as they are part of hundreds of key ranking factors. There are many tactics available in order to earn links, both […]
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Update 26/03/2018: This position has now been filled. Please follow our social channels for further information on any internships that we might have in the future. Following on from a recent string of new client wins and a new office in the City of London, Leeds based technical SEO agency, SALT, is currently seeking an […]
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Tools used in this guide: Screaming Frog AHREFs MajesticSEO SALT’s redirect tool Whether you’re migrating to a new website with a different URL structure, or just to a new domain or TLD (Top level domain), it is crucial that you redirect all existing links AND backlinks to the new destination or else you risk losing […]
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Not all that long ago, when we thought about talking to a computer or using our voice to search we immediately thought, “how great would it be to have JARVIS from Iron Man in our homes!?” Although we are still wishing for our own version of JARVIS or FRIDAY to appear, searching for things online […]
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If your business doesn’t currently have a presence on social media, this needs to change. Social networks are rapidly becoming the favoured customer service option of many, and to some, if you don’t exist on social media, you don’t exist full stop. Taking that first step into the world of social media for your business […]
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A common aim between Information Architecture (IA) and Search Engine Optimisation (SEO) is discovery. Can users find and discover the content you have produced to meet their needs, whether they’re on a search engine results page, or navigating around your website? Previously there was a clear distinction between those wanting to provide good user experiences […]
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Under the elaborate title of Wix is the Best, the development platform has set SEOers the challenge of outranking the company for the search term “SEO hero”. The company has created its very own Wix website for the competition and is offering a $50,000 prize for the site that ranks the highest on Google by […]
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Since the recession the waste and recycling industry has grown at a considerable rate, but despite this, new and unusual challenges lay ahead. This paper discusses the impending dangers, and how they can be overcome using a highly tactical and varied campaign strategy. Request a copy of it here.
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We are excited to announce that on 27 July 2017, we will be co-hosting a technical unconference called Take It Offline (North), at Bar Soba in Leeds city centre. The informal yet informative hangout aims to bring together like-minded tech-heads from across the country to the north, to discuss and share ideas about what Google, Android […]
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Security and privacy have always been hot topics on social media, with much discussion taking place over issues such as image ownership, privacy settings, and how to not invite 1.2 million partygoers to your 15-year-old daughter’s birthday party. As a result of this ongoing discussion in the news, most of us know better than to […]
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It is midday on a Tuesday and I am sat sipping a latte in my work clothes, with my MacBook on the table in front of me. I’m working from a coffee shop located in the centre of Leeds, which is surrounded by busy offices filled with solicitors, bankers, ecommerce companies and public sector organisations. […]
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There is no doubt 2016 has been an unorthodox year for most, putting strain on nearly every sector – including fashion. This paper discusses fashion eCommerce’s most difficult year, explaining why some brands struggled while others succeeded, and what next year might bring. Click here for more information.
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