How long does it take Google to see changes to my website?

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TL;DR: It can take up to several months for Google to see changes to your website. Core algorithm updates happen all the time; be aware of them. A general reminder that SEO takes time and patience. Reminder! SEO does not yield instant results This is widespread knowledge within the industry, and something that is taught …

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Why page speed matters and how to improve it on your site

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In March 2017 Google announced that page speed is included as a ranking factor in its mobile-first index. For a long time Google warned that mobile sites are going to take greater priority over desktop sites, and in March, it stated explicitly that it was rolling out mobile-first indexing. In the post on the Webmaster …

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How HTTPS works (& does it affect SEO?)

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For a number of years Google has strongly advocated moving sites to HTTPS as a form of basic security, and with Chrome 70 rolling out later this year (which will mark HTTP sites as not secure), the search engine is forcing the hands of Webmasters even further. HTTPS doesn’t necessarily mean that you have a secure website however, …

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Why relevant content still matters

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Google confirmed suspicions last Friday that a broad core algorithm update took place on 16 April, much like the one experienced in March. Speaking on Twitter, the Google SearchLiasion, said: “On Monday, we released a broad core algorithm update, as we routinely do throughout the year.” As a result, some sites will have seen fluctuations …

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Bing makes improvements for maps-related searches in UK

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Microsoft announced that it is unrolling a series of improvements for map-related searches in the UK. Although not exactly ground-breaking, as the features have been featured in Google Maps for a number of years, Bing users will be glad to know that they can now take advantage of the new additions. Possibly the most useful feature for users, …

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Breaking down leads by location

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Knowing the physical location of where your website’s leads are coming from is useful knowledge to have, and there are many ways to find this out, just as there are equally many ways you can interpret the data. In this article I will cover a few ways you can gather location data and display it …

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Does social media offer SEO benefits?

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This is a frequently asked question, with clients often wanting to know more about the relationship between SEO and social media. After all, social media is something we regularly recommend clients utilise themselves if they don’t already, but it can be a rather time-consuming task. So, the time has come to tackle the links between …

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