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The Blog

  • Search trends for the travel and tourism industry

    There are multiple types of holidays you can go on, ranging from meditation retreats, skiing holidays, to last-minute summer breaks. Certain holidays are more prevalent in some countries, as well as users might be looking for the same type of holiday but using different search terms to look for it. Research has determined that Americans […]

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  • SEO Questions: Does Website Security Affect SEO?

    As cybersecurity becomes an ever-growing problem within the information era, it is crucial to protect your website as not to jeopardise user security/privacy. For websites, this can range from buying Comodo certificates to installing a full-blown bespoke iptables firewall rule(s) onto your server – don’t worry, many websites do not need to go that far. […]

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  • Can All Search Engines Index JavaScript Content?

    JavaScript has become one of the more complex topics in SEO, with the understanding of how it affects search performance seemingly varying between SEOs. However, understanding JavaScript and how search engines handle it has never been more important with more websites and webpages relying on it for crucial content elements and internal linking. Understanding JavaScript basics is a good […]

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  • What to do when your content is stolen

    If you regularly upload content to a website or multiple websites, then the chances are you will have had some of it stolen at some point. While this can sometimes leave you unaffected, it can also have a devastating impact on your SEO efforts. Stolen content can range from a short paragraph to a full […]

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  • Preventing user softlocks caused by interstitials & pop-ups

    Back in 2016, Google announced a change to its algorithm that focused around content accessibility for users, primarily focusing on interstitials, pop-ups, overlays, and modals on mobile devices that cause content to become obfuscated beyond a certain percentage, or are overly intrusive and require user interaction to then access content. It’s fair to say, that […]

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  • How website accessibility can benefit SEO

    Website accessibility is first and foremost about making sure visitors with specific accessibility requirements can ‘view’ your website, whether that means visually or using a screen reader to read the page aloud. In principle, accessibility is an issue that affects human visitors to your site. The search robots typically ‘fetch’ your pages as if they […]

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  • What is Structured Data?

    Structured data is a way for website owners to tell search engines like Google what the content on their website means. It adds context to content. The way we discover websites has gone through several changes over the years. To begin with, to visit a website, you just typed it into your address bar. Soon […]

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