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The Blog

  • What is Index Bloat & How Does it Affect my Website?

    Getting more pages into the Google Search results might seem like one of the main priorities for any website, but there are times when this can result in ‘index bloat’ with negative consequences for your SEO campaigns. Index bloat is when a very large number of pages from your website flood the search results with […]

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  • SEO Questions: What factors into website speed?

    Page speed is now a (small) factor in the mobile-first index, and therefore impacts SEO. It affects organic performance, and more importantly, user experience. Many people don’t consider speed since many websites are already in-line with modern standards. That said, it is regarded as one of the top ten SEO ranking factors. Speed is essential, […]

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  • Making sense of speed metrics

    Site speed is important for all site owners and SEOs to monitor. As you may already know, if a page takes longer than three seconds to load, half of visitors will choose to leave — and that is where your chance of conversion ends. It doesn’t matter how good your site looks or how great […]

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  • Migrating to SAP ERP & Hybris? Don’t forget SEO!

    SAP’s increased marketing and product innovations are leading to more enterprise-level organizations opting to migrate to their ERP and CRM solutions. As part of this movement, moving the front-end website over to the SAP Hybris platform is often sold in as part of the deal to ease integration with the new backend systems. Large eCommerce […]

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  • Tips for recovering from Google Core Algorithm Updates

    Algorithm recovery has become a hot topic in recent years, ever since the search engine started to be more transparent about publicising major changes to its search ranking algorithms. Google algorithms change on a daily basis, new websites are crawled and indexed, and old pages are deleted, so some jostling of SERP rankings is inevitable. […]

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  • SEO Questions: What goes into website speed?

    Page speed is now a (small) factor in the mobile-first index, and thus impacts SEO. It affects organic performance and, more importantly, affects user experience. Many people don’t see it much since many websites are already decent in terms of speed, however, it is considered one of the top ten SEO ranking factors. Speed is […]

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  • How to optimise images for SEO

    When people refer to website content, they often mean written copy; however, content can be anything on the page — copy, images, video, and more. A page without content is a blank page. In the same vein, it’s not just the copy that needs to be optimised for search engine scrutiny — everything needs to […]

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