Specialist eCommerce SEO Agency Services

Our agency consists of a crack team of SEO consultants, and we provide services to help grow eCommerce businesses in organic search. It’s that simple.

Speak directly to an eCommerce SEO Consultant

What is eCommerce SEO?

eCommerce search engine optimisation impacts the organic (non-paid) search visibility of a website to positively influence the number of products sold online. SEO for eCommerce brands includes optimising websites for a variety of on-page and off-page factors, these can include:

  • Creating a robust website architecture.
  • Implementing facet navigation best practice.
  • Applying image SEO best practices.
  • Providing a fast and frictionless shopping experience across multiple devices.
  • Gaining links from a variety of relevant and trusted sources.

The days of putting keywords on a page and pointing backlinks at them have been gone for a long time — SEO for eCommerce is about optimisation, not manipulation.

eCommerce Growth Strategy Planning

When planning any eCommerce growth campaign, one key aspect covered during the scoping meeting is understanding what currently drives commercial value and how this can be further grown through the organic channel.

By discussing which areas of a site currently provide the core monetary value, we then work backwards and understand how these areas are being found and also how they are not being found — hence where our initial short-term opportunity lies.

Our internally developed frameworks allow us to use real-time data to make real-time data-led decisions and ones directly linked to commercial value.
The end result of this is a growth campaign that evolves monthly and continually, ensuring all SEO activity centres around maximising monetary impact.

Why invest in ecommerce SEO?

It’s no secret that by ranking higher in Google organic search results, online shops can gain more traffic, and revenue. Even with ever-increasing paid search ads, people who use search engines click more on unpaid search results than paid search listings.

Our Ecommerce SEO Services

Our SEO agency offers a variety of eCommerce SEO services that are specially tailored to improve your site’s natural search engine visibility, and enhance the user’s shopping experience.

Guides & Tips

  • Handling out of stock product pages on ecommerce websites – top tips

    Read more.
  • Why retailers should take digital transformation seriously

    Read more.
  • Image optimisation — a quick guide to best practice

    Read more.

Client Reviews

  • Rob Kingdom

    We’re entering into our 3rd year of partnership with SALT during which time they have provided us with invaluable support which commonly extends far beyond their obligations.

    This is a team so driven by their passion for SEO that they do not hesitate to go the extra mile time and time again. As we enter a new phase in the development of our website we only see more involvement for SALT in helping us achieve our goals.

  • Ali LeClerc

    Working with Reza and the SALT team was a game changer for us. From a business perspective, our website inbounds more than doubled over a period of 6 months with relevant, highly targeted traffic. Reza and the team took the time to understand our very niche, technical space to give us specific direction on web content, and the results speak for themselves. I’d recommend SALT to anyone looking for a real partner when it comes to SEO engagement – not to mention that the team is genuinely a pleasure to work with. I look forward to a continued partnership with Reza and the SALT team as long as I have SEO needs (which I’d imagine will be for a very long time).

  • Elenitsa Staykova

    SALT’s dedication to our projects and their technical know-how were superb.

    They really went the extra mile and took the time to understand our business, never applying one-size-fits-all solutions. They have added concrete and measurable value to our business.

    They are professional, confident, insightful, and keeps up-to-date with Google algorithm changes. Most importantly, they are a pleasure to work with! Looking forward to collaborating with them again in the future.

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Alternatively call us on +44 (0) 20 8050 7258 or email [email protected]