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SEO

As we all know, the world of SEO travels at a million miles per second, which is why we like to keep up to date with the very latest SEO news and analysis. Including reviews and guides on the latest technologies and tools, as well as tips on SEO best practice, find out everything you need to know from one of the most prominent UK SEO agencies, here.

  • Search trends for the travel and tourism industry

    There are multiple types of holidays you can go on, ranging from meditation retreats, skiing holidays, to last-minute summer breaks. Certain holidays are more prevalent in some countries, as well as users might be looking for the same type of holiday but using different search terms to look for it. Research has determined that Americans […]

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  • SEO Questions: Does Website Security Affect SEO?

    As cybersecurity becomes an ever-growing problem within the information era, it is crucial to protect your website as not to jeopardise user security/privacy. For websites, this can range from buying Comodo certificates to installing a full-blown bespoke iptables firewall rule(s) onto your server – don’t worry, many websites do not need to go that far. […]

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  • How website accessibility can benefit SEO

    Website accessibility is first and foremost about making sure visitors with specific accessibility requirements can ‘view’ your website, whether that means visually or using a screen reader to read the page aloud. In principle, accessibility is an issue that affects human visitors to your site. The search robots typically ‘fetch’ your pages as if they […]

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  • What is Structured Data?

    Structured data is a way for website owners to tell search engines like Google what the content on their website means. It adds context to content. The way we discover websites has gone through several changes over the years. To begin with, to visit a website, you just typed it into your address bar. Soon […]

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  • Making sense of speed metrics

    Site speed is important for all site owners and SEOs to monitor. As you may already know, if a page takes longer than three seconds to load, half of visitors will choose to leave — and that is where your chance of conversion ends. It doesn’t matter how good your site looks or how great […]

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  • Migrating to SAP ERP & Hybris? Don’t forget SEO!

    SAP’s increased marketing and product innovations are leading to more enterprise-level organizations opting to migrate to their ERP and CRM solutions. As part of this movement, moving the front-end website over to the SAP Hybris platform is often sold in as part of the deal to ease integration with the new backend systems. Large eCommerce […]

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  • Tips for recovering from Google Core Algorithm Updates

    Algorithm recovery has become a hot topic in recent years, ever since the search engine started to be more transparent about publicising major changes to its search ranking algorithms. Google algorithms change on a daily basis, new websites are crawled and indexed, and old pages are deleted, so some jostling of SERP rankings is inevitable. […]

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  • SEO Questions: What goes into website speed?

    Page speed is now a (small) factor in the mobile-first index, and thus impacts SEO. It affects organic performance and, more importantly, affects user experience. Many people don’t see it much since many websites are already decent in terms of speed, however, it is considered one of the top ten SEO ranking factors. Speed is […]

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