The battle for the mobile Russian web just went turbo

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In Russia there is an ongoing battle for the mobile internet, with roughly 46% of daily Russian internet usage occurring from smartphones. To put this into context, Russian web usage equates for approximately 3% of the global total, so that’s roughly 1.5% of the world’s internet enabled population online, on smartphones, every day. Today Yandex …

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Digital transformation: does your business need support to evolve?

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From the smallest local business through to the largest institution, companies and organisations throughout the country are currently undergoing what’s known as The Great Digital Transformation. What does a digital transformation mean to a business? For businesses or organisations that are over 10 years old, the chances are that right now, they are undergoing a …

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Verify which pages/URLs on your site have been indexed using Screaming Frog

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How do you check which pages/URLs on your site have been indexed on Google? I am acutely aware that this subject has been covered so many times in the past, using various methods, from Paul Shapiro’s Phyton’s script, which apparently upset the powers that be, understandably, as bulk checking Google index is against G’s terms …

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How to monitor coverage on an offsite campaign

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Next up in my series of offsite focused blog posts I will explain how to monitor coverage for any offsite campaign using a number of different tools. The list of tools covers both free and paid, which will help a range of businesses, from multinational, to locally based brands. What services can you use? As …

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Preventing migrations from flying south

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So far 2017 has been the year of the migration, with Google increasingly pressing on web masters to be secure and mobile responsive. Migrations however aren’t cookie cutter projects, and vary wildly in terms of both scope, complexity and risk. Switching to Https from Http on a small/reasonably sized website of a few hundred URLs …

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Which tools and platforms should I use to execute offsite SEO ideas?

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Following on from my recent post on examples of scalable offsite tactics, this blog explains which tools you could use, from the fundamentals of research, to media monitoring for offsite SEO purposes. Throughout the process of any campaign, whether it is scalable or not, it will require you or your team to use online tools …

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