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Author: Dan Taylor

  • Web Vitals: Field Data v Lab Data

    Google has announced that page experience is going to be a ranking factor that they are going to be implementing next year. Now, we all knew that user experience is critical for users to stay happy when they’re on your web page and to make sure that they end up achieving the purpose that they […]

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  • Q&A With Google’s John Mueller

    At the end of the first VirtuaCon virtual conference, SALT’s Dan Taylor hosted a question and answer session with Google’s John Mueller. Tackling questions around how Google perceives site structure in the age of context vectors and semantic information architecture, as well as whether or not Google will roll out algorithm updates during the global […]

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  • Solving Salesforce Commerce Cloud’s Speed Issues

    When talking about any website from a technical perspective, site speed is never far away from the agenda. In recent years, through various updates and communications, Google has reinforced and placed emphasis on the need to factor this into our core thinking. It’s a metric that a large number of SEOs and marketers gravitate to […]

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  • Can All Search Engines Index JavaScript Content?

    JavaScript has become one of the more complex topics in SEO, with the understanding of how it affects search performance seemingly varying between SEOs. However, understanding JavaScript and how search engines handle it has never been more important with more websites and webpages relying on it for crucial content elements and internal linking. Understanding JavaScript basics is a good […]

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  • Preventing user softlocks caused by interstitials & pop-ups

    Back in 2016, Google announced a change to its algorithm that focused around content accessibility for users, primarily focusing on interstitials, pop-ups, overlays, and modals on mobile devices that cause content to become obfuscated beyond a certain percentage, or are overly intrusive and require user interaction to then access content. It’s fair to say, that […]

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  • Migrating to SAP ERP & Hybris? Don’t forget SEO!

    SAP’s increased marketing and product innovations are leading to more enterprise-level organizations opting to migrate to their ERP and CRM solutions. As part of this movement, moving the front-end website over to the SAP Hybris platform is often sold in as part of the deal to ease integration with the new backend systems. Large eCommerce […]

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  • New York Technical SEO Meetup: discussion takeaways

    In November 2019 we hosted a technical SEO meetup in New York, featuring a formidable panel of SEO experts including: Rachel Costello, DeepCrawl Mike King, iPull Rank Lily Ray, Path Interactive Romain Damery, Path Interactive Hamlet Batista, Rank Sense John Morabito, Stella Rising Moderated by SALT’s Dan Taylor, the following is a round-up of the […]

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  • SEO Questions: How many pages should my website have?

    Today, I am starting a series on the SALT.agency blog entitled ‘SEO Questions’. This new series aims to provide answers to some of the most common SEO-related questions we hear. The straightforward answer to today’s question is that a website should have as many pages as necessary to be comprehensive and authoritative on a topic. […]

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