hero-blog-index

Author: Dan Taylor

  • Producing redirects for your .htaccess file

    If you’re running Apache, you have a .htaccess file. The .htaccess file, if maintained correctly, can be a considerable asset for any technical SEO, given that it can do many things ranging from improving TTFB, handling redirects, and setting page canonicals for non-HTML documents. When handling redirects, a lot of enterprise and older businesses that […]

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  • SALT.agency shortlisted for Search Agency of the Year

    SALT.agency has been shortlisted in the 2020 Prolific North Awards for the Search Agency of the Year award. The Prolific North Awards is an annual awards ceremony. This year, the show will be hosted by a virtual event on 8 September. The full shortlist and all categories can be found here. So far, 2020 has […]

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  • Web Vitals: Field Data v Lab Data

    Google has announced that page experience is going to be a ranking factor that they are going to be implementing next year. Now, we all knew that user experience is critical for users to stay happy when they’re on your web page and to make sure that they end up achieving the purpose that they […]

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  • Q&A With Google’s John Mueller

    At the end of the first VirtuaCon virtual conference, SALT’s Dan Taylor hosted a question and answer session with Google’s John Mueller. Tackling questions around how Google perceives site structure in the age of context vectors and semantic information architecture, as well as whether or not Google will roll out algorithm updates during the global […]

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  • Solving Salesforce Commerce Cloud’s Speed Issues

    When talking about any website from a technical perspective, site speed is never far away from the agenda. In recent years, through various updates and communications, Google has reinforced and placed emphasis on the need to factor this into our core thinking. It’s a metric that a large number of SEOs and marketers gravitate to […]

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  • Can All Search Engines Index JavaScript Content?

    JavaScript has become one of the more complex topics in SEO, with the understanding of how it affects search performance seemingly varying between SEOs. However, understanding JavaScript and how search engines handle it has never been more important with more websites and webpages relying on it for crucial content elements and internal linking. Understanding JavaScript basics is a good […]

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  • Preventing user softlocks caused by interstitials & pop-ups

    Back in 2016, Google announced a change to its algorithm that focused around content accessibility for users, primarily focusing on interstitials, pop-ups, overlays, and modals on mobile devices that cause content to become obfuscated beyond a certain percentage, or are overly intrusive and require user interaction to then access content. It’s fair to say, that […]

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  • Migrating to SAP ERP & Hybris? Don’t forget SEO!

    SAP’s increased marketing and product innovations are leading to more enterprise-level organizations opting to migrate to their ERP and CRM solutions. As part of this movement, moving the front-end website over to the SAP Hybris platform is often sold in as part of the deal to ease integration with the new backend systems. Large eCommerce […]

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