As we all know, the world of SEO travels at a million miles per second, which is why we like to keep up to date with the very latest SEO news and analysis. Including reviews and guides on the latest technologies and tools, as well as tips on SEO best practice, find out everything you need to know from one of the most prominent UK SEO agencies, here.
In this post I will explain why it is important that both site owners and SEOs have an understanding of a website’s local search performance. I shall also offer an insight into why you should be tracking both Google My Business and Bing Places for Business. Understanding Google My Business and Bing Places for Business […]
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It stands to reason that page speed is an important element in good website design. Pages that load faster become interactive faster, and that means your visitors face less of a delay in becoming paying customers.Slower loading pages suffer higher abandonment and bounce rates, as some visitors will simply give up if the page doesn’t […]
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The concept of entities has gained recent prominence within SEO, as Google’s algorithms and information retrieval systems have indicated a greater significance and weighting to them.
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Meta descriptions are sometimes overlooked or deemed unimportant because they aren’t used by Google to determine rankings — however, they are often the first thing that a potential customer will see of your business online, and they do influence your click-through rate. With that in mind, they are therefore an important aspect of your on-page […]
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Although Voice search is a feature that we’re seeing more and more today, it was once considered by experts to be a passing novelty, which is an unfortunate fate assigned to many Google products. Within a relatively short period of time however, it goes without saying that Voice Search has made its stance as a […]
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Last year witnessed several key updates to Google’s algorithms, which included the mobile first index roll out, the mobile speed update and the Chrome security update. As part of the role of a technical SEO, it’s important to identify when these updates occur, and to find the best course of action to keep our sites […]
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Google initially rolled out its Voice Search feature back in 2012, but in those early days, it was viewed by many as a ‘fad’ that was doomed to failure (like many other Google products that come and go).
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In the second week of November, Google significantly updated its search results containing accommodation results in Google Maps. Although Google Maps had started to show places you could book by showing prices above the business listings previously, it has now gone one step further by adding new considerations and information into this section.
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Recent revelations have shown that the United States Government is looking into regulating Google search results in response to publicly tweeted claims from Donald Trump.
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After removing the PDF from public download, Google has now published a revised version of the 164 page guidelines designed to help their team of search quality raters evaluate online content.
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At the beginning of the year Google announced that it was going to start using page speed as a ranking factor for mobile searches (previously, page speed was only a ranking factor for desktop searches).
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On June 25, writing in the Google Webmaster Central Blog, Search Console Engineers announced a brand-new URL inspection tool that has been added to the new Search Console.
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