As we all know, the world of SEO travels at a million miles per second, which is why we like to keep up to date with the very latest SEO news and analysis. Including reviews and guides on the latest technologies and tools, as well as tips on SEO best practice, find out everything you need to know from one of the most prominent UK SEO agencies, here.
Hyperlocal marketing is here to stay, but it’s a term that has been bandied about for around two years now, as anyone working in digital will know. Although hyperlocal marketing has been around far longer in print and on the radio, thanks to mobile technology, it’s only now coming into its own online. For those […]
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When embarking on an international SEO campaign in Russia (and some countries in the Middle East and Eastern Europe), it’s impossible to look past one of Google’s biggest competitors, Yandex. Yandex was founded in the year 1997 as Yandex Search, by CompTek. Although its market share outside of Russia is small on the world stage (around 1.5% […]
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As part of my series on various offsite SEO subjects, my recent blogposts on understanding the scalability of offsite tactics, which tools and platforms I would recommend, and how to monitor an offsite seo campaign build towards the below blogpost on creating, developing, and maintaining relationships. There are many ways to manage your relationships effectively, whether […]
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For a long time now companies have been warned to switch their websites to HTTPS, with Google going as far as offering small ranking rewards for sites that have already done so. In an effort to ramp up site security, the tech company has now stated that from October 2017, Chrome (version 62, used by […]
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Next up in my series of offsite focused blog posts I will explain how to monitor coverage for any offsite campaign using a number of different tools. The list of tools covers both free and paid, which will help a range of businesses, from multinational, to locally based brands. What services can you use? As […]
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Following on from my recent post on examples of scalable offsite tactics, this blog explains which tools you could use, from the fundamentals of research, to media monitoring for offsite SEO purposes. Throughout the process of any campaign, whether it is scalable or not, it will require you or your team to use online tools […]
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Google has released Project Owl and it is suddenly not such a hoot online for fake news anymore! Project Owl is fighting against problematic searches that plague our queries. With more websites offering a jaded view of the world through people’s opinions rather than fact it is becoming increasingly important to stop these offensive topics […]
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Through the years SEO has changed considerably, in particular the tactics used by individuals in order to gain media coverage for particular links. By nature the SEO industry is one that focuses on links as they are part of hundreds of key ranking factors. There are many tactics available in order to earn links, both […]
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Tools used in this guide: Screaming Frog AHREFs MajesticSEO SALT’s redirect tool Whether you’re migrating to a new website with a different URL structure, or just to a new domain or TLD (Top level domain), it is crucial that you redirect all existing links AND backlinks to the new destination or else you risk losing […]
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Under the elaborate title of Wix is the Best, the development platform has set SEOers the challenge of outranking the company for the search term “SEO hero”. The company has created its very own Wix website for the competition and is offering a $50,000 prize for the site that ranks the highest on Google by […]
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Last June at SMX, Google announced that the future ‘3 Pack’ would be made up of two organic listings and one sponsored listing, however, Google has recently been testing its new, ad express powered, product in the San Francisco Bay area and it looks like that all of the ‘3 Pack’ are in fact sponsored […]
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Artificial intelligence isn’t a new concept, spam filters have been using it for years (in the form of ANI – Artificial Narrow Intelligence) to protect our inboxes and it has been used in films since the 1920s to captivate and astound audiences. This is what Google’s RankBrain is, a form of artificial intelligence. While the […]
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