Google to mark non-HTTPS sites as ‘not secure’ from July

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It has been announced on the Google Security Blog that Chrome will mark all HTTP sites as “not secure” from July, with the change debuting on Chrome 68. For many years now the search engine has been ushering webmasters towards HTTPS encryption, including in early 2017, when it began marking HTTP pages as “Not Secure” …

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Image optimisation — a quick guide to best practice

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More often than not, you will find an array of people discussing content optimisation, and the use of keywords within articles and landing pages, but as image search is becoming increasingly prevalent, as discussed in an earlier article, image optimisation should not be overlooked. With that in mind, here is SALT.agency’s guide to image optimisation: …

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Google Search Console begins full beta roll out

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The Twitter SEO community is currently alight with conversation about the full rollout of the long-awaited beta Google Search Console. Seemingly now available to just about everyone, you can check your access status here. From there, check the top right of the screen, click “search properties” and view whether you are verified for the new console. …

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Why page load speeds matter to business

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Ever sat for more than five seconds waiting for a page to load? If you have, you’re one of the few. A well-known and much cited piece of research by Google found that pages that take over three seconds to load will lose 40 per cent of people trying to view them. If this page happens …

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SEO trends to expect in 2018

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Over the past year search has seen a range of dramatic changes taking place across the industry, with websites both large and small being affected by changes in both algorithms and accepted norms. But what should we expect to see in 2018? Mobile will almost definitely be first Google has been discussing the Mobile-First Index …

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SALT.agency welcomes Adam Gent to the team

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SALT.agency is happy to announce that it has welcomed senior technical SEO specialist, Adam Gent to its growing team. With six years of experience working in some of the largest agencies in the industry, Adam specialises in technical and mobile SEO, and SALT.agency looks forward to being able to broaden its services, both at home …

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Getting rid of keyword cannibalisation

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Everyone targets keywords, from the loftiest websites down to the very smallest. Although some people consider it a rule of thumb to target a particular keyword across the breadth of a website, this can actually be counter beneficial without the correct strategic keyword mapping. Without careful planning and consideration you can end up getting multiple …

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