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The Blog

  • What to do when your content is stolen

    If you regularly upload content to a website or multiple websites, then the chances are you will have had some of it stolen at some point. While this can sometimes leave you unaffected, it can also have a devastating impact on your SEO efforts. Stolen content can range from a short paragraph to a full […]

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  • Preventing user softlocks caused by interstitials & pop-ups

    Back in 2016, Google announced a change to its algorithm that focused around content accessibility for users, primarily focusing on interstitials, pop-ups, overlays, and modals on mobile devices that cause content to become obfuscated beyond a certain percentage, or are overly intrusive and require user interaction to then access content. It’s fair to say, that […]

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  • How website accessibility can benefit SEO

    Website accessibility is first and foremost about making sure visitors with specific accessibility requirements can ‘view’ your website, whether that means visually or using a screen reader to read the page aloud. In principle, accessibility is an issue that affects human visitors to your site. The search robots typically ‘fetch’ your pages as if they […]

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  • What is Structured Data?

    Structured data is a way for website owners to tell search engines like Google what the content on their website means. It adds context to content. The way we discover websites has gone through several changes over the years. To begin with, to visit a website, you just typed it into your address bar. Soon […]

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  • SEO Questions: What factors into website speed?

    Page speed is now a (small) factor in the mobile-first index, and therefore impacts SEO. It affects organic performance, and more importantly, user experience. Many people don’t consider speed since many websites are already in-line with modern standards. That said, it is regarded as one of the top ten SEO ranking factors. Speed is essential, […]

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  • Making sense of speed metrics

    Site speed is important for all site owners and SEOs to monitor. As you may already know, if a page takes longer than three seconds to load, half of visitors will choose to leave — and that is where your chance of conversion ends. It doesn’t matter how good your site looks or how great […]

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