Recent global issues are likely leading to significant changes in the US garden supplies industry. The rising costs of living and droughts will play a major role in the market over the next couple of years, with significant changes having already occurred in the last five. So far in 2022, 80% of the western USA experienced […]
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JavaScript (JS), initially named Live Script, has been around for decades. It was reportedly developed by Brendan Eich in September 1995 in just ten days. JS is a scripting language that enables web developers to insert code within a website. It was originally a method by which HTML pages could interact with web applets written […]
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2022 was a big year for the tourism and travel industry, especially after two years of reduced travel due to the pandemic. According to the Economist Intelligence Unit (EIU), worldwide travel grew by 60% in 2022. What is tourism SEO and why is it important? Travel and tourism SEO is the process of bettering a […]
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Structured data in SEO is a standardised way of providing information about the contents of a webpage in a format machines can easily understand. While much of this information is already visible on your site, structured data ensures that browsers, crawlers, and AI systems can interpret it clearly. Why it matters today: Rich results: JSON-LD […]
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When people refer to website content, they often mean written copy. However, content can be anything on the page — copy, images, video, and more. A page without content is simply a blank page. More often than not, you will find an array of people discussing content optimisation and keyword usage within articles and landing […]
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An introduction to CDNs and SEO benefits When the distance between the server and a user increases, so does the latency. The latency is the time the server needs to respond to a request. Due to the global nature of Content Delivery Networks (CDNs), your site can be artificially moved closer to the user. This […]
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2020 is now known as the year that revolutionised eCommerce. Unprecedented lockdowns and social distancing drove fear among masses globally for shopping in physical stores. Consumers switched to online shopping, which was a safe, fast and convenient way to purchase items. This change in buyer behaviours made online fashion businesses compete to succeed online, trying […]
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After some time, it can become difficult to think of fresh ideas for your blog, especially when it seems you have covered every subject under the sun. If your creative juices are evaporating or writer’s block is setting in, don’t worry. You can adopt many different methods and tactics to develop compelling ideas for a […]
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How you structure URLs for SEO is just as important as optimising page titles, meta descriptions and headers.The structure of a URL varies for most websites depending on their intent. For instance, an e-Commerce website’s URL structure will be different to that of a blog website.What is a URL? A URL is a unique address […]
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Financial Services in the United Kingdom play a key role in contributing to the country’s economy, which accounted for £164.8 billion in 2020. The market size revenue of the banking industry alone reached £96.1bn, making it an attractive industry to enter the market. However, during the financial crisis in 2008, the UK banking industry faced […]
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Within the US healthcare industry, doctors, hospitals, and other healthcare professionals use software to keep track of patient medical records. This software, called Electronic Health Record (EHR) or Electronic Medical Record (EMR) software, plays a vital role in the communication of patient data within one location and across multiple healthcare sites. In this analysis, we’ve […]
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The web development community is rapidly adopting Single Page Applications (SPAs) for various web projects. React, for example, has seen a 1633% increase in projects using SPAs from 2018 to 2021 (according to Builtwith). Because SPAs are fundamentally built in JavaScript, they often create problems for search engines trying to crawl the website. In addition, […]
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