The Blog

  • Image optimisation — a quick guide to best practice

    More often than not, you will find an array of people discussing content optimisation, and the use of keywords within articles and landing pages, but as image search is becoming increasingly prevalent, as discussed in an earlier article, image optimisation should not be overlooked. With that in mind, here is SALT.agency’s guide to image optimisation: […]

    Read more
  • How does the role of offsite campaigns support search in 2018?

    Over the course of the last year, I’ve explained many aspects of offsite SEO. In particular these areas are: Understanding the scalability of offsite SEO Tools and platforms Creating and developing relationships How to monitor coverage on an offsite campaign The next aspect of the series is to understand how offsite SEO supports the role […]

    Read more
  • SiteBulb – A great technical SEO tool

    How can SiteBulb enhance your technical SEO? SiteBulb offers technical SEO insights that no other tool (that I have used), does on the market, and it will make you rethink and update your knowledge base of technical SEO. This article was originally going to be a ‘section dissection’ where I go through each of the categories […]

    Read more
  • Google Search Console begins full beta roll out

    The Twitter SEO community is currently alight with conversation about the full rollout of the long-awaited beta Google Search Console. Seemingly now available to just about everyone, you can check your access status here. From there, check the top right of the screen, click “search properties” and view whether you are verified for the new console. […]

    Read more
  • Voice Search? What about Visual Search?!

    Voice search may be the “in thing” at the moment and dominating all of the popular SEO websites, but hey, have you noticed that visual search is around, and its not exactly a new thing either! I mean, it’s not like this was an unexpected trend, as 90% of information transmitted to the brain is […]

    Read more
  • SALT.agency announces Boston office location

    SALT.agency is proud to announce that it has transcended international boundaries by creating a base in Boston, Massachusetts, and is now in a working collaboration with US PR agency, Hollywood Agency. After searching for a US hub over the past two years to cater to substantial international demand, we were able to confirm our stake […]

    Read more
  • Google penalties are back in abundance

    After a long absence it seems that Google has returned to hammer home some new manual penalties for web spam over the last few weeks. As a technical SEO consultant that specialises in penalty removals, I’ve had numerous SMEs and well-known businesses knock on the door this month already, inquiring about supporting the removal of manual action penalties. […]

    Read more
  • Why page load speeds matter to business

    Ever sat for more than five seconds waiting for a page to load? If you have, you’re one of the few. A well-known and much cited piece of research by Google found that pages that take over three seconds to load will lose 40 per cent of people trying to view them. If this page happens […]

    Read more
  • SEO trends to expect in 2018

    Over the past year search has seen a range of dramatic changes taking place across the industry, with websites both large and small being affected by changes in both algorithms and accepted norms. But what should we expect to see in 2018? Mobile will almost definitely be first Google has been discussing the Mobile-First Index […]

    Read more
  • Missing SEO features in Magento 2 default settings

    The default SEO settings within the newest version of Magento provide a firm base from which online merchants can optimise their website for organic search. However, any SEO specialist who audits an ecommerce site which is on Magento 2 will soon identify important SEO features missing from the basic settings. This guide highlights some of […]

    Read more