As we all know, the world of SEO travels at a million miles per second, which is why we like to keep up to date with the very latest SEO news and analysis. Including reviews and guides on the latest technologies and tools, as well as tips on SEO best practice, find out everything you need to know from one of the most prominent UK SEO agencies, here.
Last year witnessed several key updates to Google’s algorithms, which included the mobile first index roll out, the mobile speed update and the Chrome security update. As part of the role of a technical SEO, it’s important to identify when these updates occur, and to find the best course of action to keep our sites […]
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Google initially rolled out its Voice Search feature back in 2012, but in those early days, it was viewed by many as a ‘fad’ that was doomed to failure (like many other Google products that come and go).
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In the second week of November, Google significantly updated its search results containing accommodation results in Google Maps. Although Google Maps had started to show places you could book by showing prices above the business listings previously, it has now gone one step further by adding new considerations and information into this section.
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Recent revelations have shown that the United States Government is looking into regulating Google search results in response to publicly tweeted claims from Donald Trump.
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After removing the PDF from public download, Google has now published a revised version of the 164 page guidelines designed to help their team of search quality raters evaluate online content.
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At the beginning of the year Google announced that it was going to start using page speed as a ranking factor for mobile searches (previously, page speed was only a ranking factor for desktop searches).
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On June 25, writing in the Google Webmaster Central Blog, Search Console Engineers announced a brand-new URL inspection tool that has been added to the new Search Console.
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TL;DR: It can take up to several months for Google to see changes to your website. Core algorithm updates happen all the time; be aware of them. A general reminder that SEO takes time and patience. Reminder! SEO does not yield instant results This is widespread knowledge within the industry, and something that is taught […]
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In March 2017 Google announced that page speed is included as a ranking factor in its mobile-first index. For a long time Google warned that mobile sites are going to take greater priority over desktop sites, and in March, it stated explicitly that it was rolling out mobile-first indexing. In the post on the Webmaster […]
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For a number of years Google has strongly advocated moving sites to HTTPS as a form of basic security, and with Chrome 70 rolling out later this year (which will mark HTTP sites as not secure), the search engine is forcing the hands of Webmasters even further. HTTPS doesn’t necessarily mean that you have a secure website however, […]
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Not so long ago, watching someone shout an order into a phone was a novel and somewhat bizarre concept, but over the years, this has slowly become the norm. And this is exactly what the big players in voice search hoped for, as Apple, Google, and Microsoft have deployed voice search assistants around the globe, and […]
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The mobile-first index is without doubt one of the greatest shifts in Google in recent history, and probably one of the largest we’re likely to see for some time. Technically this isn’t a separate to the incumbent index, but is a fundamental shift in how content and URLs are crawled, weighted, and ranked. Today we’re […]
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