From the smallest local business through to the largest institution, companies and organisations throughout the country are currently undergoing what’s known as The Great Digital Transformation. What does a digital transformation mean to a business? For businesses or organisations that are over 10 years old, the chances are that right now, they are undergoing a […]
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Everyone targets keywords, from the loftiest websites down to the very smallest. Although some people consider it a rule of thumb to target a particular keyword across the breadth of a website, this can actually be counter beneficial without the correct strategic keyword mapping. Without careful planning and consideration you can end up getting multiple […]
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This festive season, SALT.agency has chosen to raise money for two important national charities – the Alzheimer’s Society and Alzheimer’s Research UK. Our goal is to raise a minimum of £1,000 by mid-January, which we will then split equally between the two charities. We are asking for donations for the opportunity to watch our resident Santa have his large beard removed on December 15 […]
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SALT.agency is proud to announce that it is teaming up with the Department for International Trade and Google with a half-day workshop at the Google Digital Garage in Sheffield on November 16. Discussing how to grow trade internationally, members of the SALT.agency team will advise businesses on how to identify potential countries and territories, technical […]
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Over the past six months, businesses across the UK have found themselves experiencing great surges in manufacturing and exports. The British Chambers of Commerce’s most recent quarterly survey has shown that 24 per cent of manufacturers said that their domestic sales were rising, and were at their strongest level since 2015. What’s more, export sales […]
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SALT.agency’s Dan Taylor is this Wednesday to speak at a government organised seminar to discuss e-commerce in Japan. Organised by the Department for International Trade, and held at the Yorkshire Sculpture Park, Yorkshire and the Humber is in fact the eighth largest textile market and second highest non-EU market after China. Specifically designed for Y&H textile businesses, […]
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Security risks on social media can come from outside and inside the company; from outside they are usually malicious, but from inside the company they are often caused by human error. There are also security risks inherent to the platforms themselves, but aside from removing your business from social media altogether (which I certainly do […]
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Back in early January I wrote an article on the security of public Wi-Fi networks, which discussed and demonstrated how unsecure public Wi-Fis are. From it, we asked website owners move onto SSL/TSL protocols. As of yesterday this is now even more important as the major Wi-Fi security protocol, WPA2 has been found to have a severe flaw which […]
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The Cyber Security Europe Conference is now just days away. Sponsored in part by SALT.agency, the conference, which is now in its third year, will be focussing on General Data Protection Regulation (GDPR). Taking place at Salem Chapel Auditorium on 13 October, there are a range of security talks taking place on the subject of […]
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Hyperlocal marketing is here to stay, but it’s a term that has been bandied about for around two years now, as anyone working in digital will know. Although hyperlocal marketing has been around far longer in print and on the radio, thanks to mobile technology, it’s only now coming into its own online. For those […]
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October 2017 is the fifth annual Cyber Security Month (CyberSecMonth), a campaign that is working to raise awareness of cyber security threats among businesses and individuals. As part of this, SALT.agency is carrying out one interview a week with cyber security experts across the world. In our first blog we spoke to the Dorset Police […]
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When embarking on an international SEO campaign in Russia (and some countries in the Middle East and Eastern Europe), it’s impossible to look past one of Google’s biggest competitors, Yandex. Yandex was founded in the year 1997 as Yandex Search, by CompTek. Although its market share outside of Russia is small on the world stage (around 1.5% […]
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