Celebrities, brands and the general public alike are prone to errors on social media which can easily go viral. As Jon Ronson’s book, So You’ve Been Publicly Shamed highlights, there is always a hate mob online ready to take down anyone who dares to make a mistake in the public eye – whether it be […]
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The American public have voted, and Donald Trump has won the 2016 presidential election. One of the many questions on the world’s lips right now is, what happens to the @POTUS Twitter account? After all, it has a healthy 11.4m followers, and has been fairly involved in making Obama’s views heard online during the election campaigns. President […]
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Last year I wrote a piece for Social Media London, looking at how the English language has developed over the past 100 (or so) years and how Emojis are now beginning to influence our communications. This was brought on by the joy emoji (😂 ) being named as the Oxford English Dictionary 2015 Word of […]
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Google Search Console (GSC) is very powerful software with many a useful tool, and there’s no way I could really recreate any element of it better myself. However, using Excel and some nifty formulas we can create a very reasonable emulation which gives us access to some added data that GSC doesn’t supply. For instance, take […]
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There’s no doubt that 2016 has been a difficult year for the search travel market. With that in mind, SALT.agency has released a new report detailing how the market has fared, what it has had to overcome, and what lays in store for 2017. This has now been archived – please see our latest insights […]
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Since May this year, Twitter has been busy working on ways to help people get more out of its 140-character limit. This has so far resulted in images, GIFs, and links no longer being counted towards the limit, which has brought much joy to the Twitter community. It seems there is now further delight for […]
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Last June at SMX, Google announced that the future ‘3 Pack’ would be made up of two organic listings and one sponsored listing, however, Google has recently been testing its new, ad express powered, product in the San Francisco Bay area and it looks like that all of the ‘3 Pack’ are in fact sponsored […]
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On October 21st (2016) we witnessed one of the largest online DDoS (Distributed Denial of Service) attacks ever. Hackers targeted Dyn, a US-based company that hosts domain name systems. This in turn affected a large number of popular websites and services, including Spotify, Twitter, Survey Monkey, Netflix, and Eve Online. It’s thought that hackers were […]
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Artificial intelligence isn’t a new concept, spam filters have been using it for years (in the form of ANI – Artificial Narrow Intelligence) to protect our inboxes and it has been used in films since the 1920s to captivate and astound audiences. This is what Google’s RankBrain is, a form of artificial intelligence. While the […]
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In recent weeks, the much anticipated Penguin 4.0 update has stolen the industry spotlight, and perhaps rightly so, given the impact we’ve seen with the new real time algorithm. But what if your site hasn’t recovered in this new post-Penguin world? Links are only a piece in the SEO jigsaw and while the importance of the […]
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A collective of engineers at the University of Washington’s Networks and Mobile Systems Lab have discovered a way to pass a four-digit code through human skin using everyday technology, lending itself to exciting concepts such as unlocking a door or a safe just by touching it. Sure, this could be achieved with a fingerprint sensor […]
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TL;DR: Google will be introducing a mobile only index in the next few months There will not be two separate indexes, Google will crawl mobile pages ahead of desktop pages Google is rewarding websites that implement AMP with high rankings AMP implementations may result in the loss of Google Analytics data You don’t need a […]
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