Fashion Industry SEO

Would you like to consult with an experienced fashion SEO expert?

SEO consultancy and strategy for fashion brands, from experienced SEO consultants with vast experience in the sector working with e-commerce fashion websites and luxury fashion labels.

How Can We Help Fashion Brands?

SEO for fashion brands entails not only search engine result page ranking optimisation, but also helping brands build their identities in the digital space. Increased visibility and brand awareness will lead to increased sales, return on investment, and an abundance of customers.

Conquering Search Engine Result Pages in The Fashion Market

Although the eCommerce fashion industry operates similarly whether it is an haute couture or a high street brand, an individually tailored approach must be applied when producing an integrated SEO strategy.

Therefore at, our technical SEO team crafts a bespoke strategy for every fashion sector brand we support.

Our expert SEO consultant knowledge, experience, and inhouse tools will provide your fashion label with all it needs to achieve high performance in the competitive fashion market.

Our Fashion SEO Expertise

SEO is a complex process, and our team creates a roadmap to success for each fashion brand individually. Here are some of the activities we perform to help companies strive in the challenging and competitive fashion eCommerce market.


The first step towards an SEO optimised website is always auditing the existing version to pinpoint what is working well, what can be improved on, what must go, and what new features can be added to make the website high performing and competitive.

Our team is experienced with a wide variety of eCommerce platforms, from Salesforce Commerce Cloud, Magento, Shopify, Hybris, WordPress WooCommerce, to IBM WebSphere, Oracle ATG Commerce, and NetSuite SuiteCommerce.


Auditing competitor on-site and off-site activity is a great way to analyse their keyword, content, and third-party link strategy. With the gained knowledge, it is then possible to engineer a strategy and incorporate successful SEO tactics they are using in your own approach.


Safe website migration means that your SEO value will be preserved through the migration process, whether it be a change of the CMS platform or a new fashionable design for your brand.

With the help of the team, (we will ensure all required precautions are taken to minimise both ranking and traffic impact to your site during the migration period) your site will maintain its search engine ranking positions and traffic to your site won't be disturbed.


Your fashion website may already have a fantastic blog about the latest fashion trends and top picks from the last fashion week. However, it is pointless to invest time and energy in content production, if it is not fully utilised for search engine discovery.

Our content consultant team will ensure your content is not only engaging and reflects the quality and style of your products, but also optimised to rank in search engines and to drive traffic to your website.


As we all know, fashion changes with the seasons, and so does fashion SEO. Therefore, it is important to keep up to date with the everchanging fashion SEO trends.

Client Reviews

  • salt-logo-header
    Johnny Mobasher

    Martin is the most knowledgeable and industry trustworthy SEO expert that I have had the pleasure of working with, who ultimately and ‘single-handedly’ managed to remove our Google penalties inflicted by others, and got us back to the top of page one in Google. Highly Recommended.

  • salt-logo-header
    Jeff Whitfield did an exceptional job in removing a Google Manual Action penalty given to one of the larger e-commerce websites belonging to our group. The penalty was removed on the first submission and they carried out this task with a high level of dedication and skill, impressing us with their passion and knowledge. I strongly recommend to carry out any similar briefs.

  • salt-logo-header
    John C

    Thoroughly knowledgeable agency for technical SEO. We worked well together and saw excellent results

View all reviews

Recent Posts

Send us a Brief

Alternatively call us on +44 (0) 20 8050 7258 or email [email protected]