Driving organic traffic in the SaaS space can be a challenge for many businesses, especially considering the ever-growing nature of the industry and the high level of competition. In such a saturated market, businesses must trial more creative avenues for marketing outside of the norm. This is particularly important in the SEO game, which Zapier […]
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If you have ever implemented structured data on your website, you’ll likely have encountered structured data errors in Google Search Console. When used correctly, structured data can be a powerful tool for showing enhanced results on Google Search results pages, which can increase site traffic and click-through rates. However, implementing structured data comes with its […]
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Table of Contents What is structured data? Core JSON-LD concepts Getting to grips with JSON-LD syntax How to write structured data using JSON-LD Validating your JSON-LD schema & troubleshooting What is structured data? Structured data in the context of SEO is a standardised way of providing information about the contents of a webpage. Let’s say […]
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As the web evolves, so do search engines. Web design has become more immersive and exciting, and people can interact with content online in ways that were never possible 10 years ago. With this continued evolution, how your user experiences your content is almost as important as the content itself. Search engines have also evolved […]
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The goal of redesigning your website is to make it better for your audience and users, right? So, seeing your organic traffic drop after a redesign can be frustrating, even more so when you’ve taken measures to mitigate SEO impact or improve your performance. Rest assured that organic traffic drops after a website redesign are […]
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A website redesign is a great way to improve the appearance of your website and keep your online presence in line with rapidly evolving web technology. The capabilities of web design have come a long way even over the past couple of years, so it’s no wonder businesses want their websites to look fresh and […]
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