What is a HTML sitemap? A HTML sitemap is a table of content that describes every page of the site. It is a well-organized and logically ordered list of web pages, each with an internal link pointing to a specific location that can be accessed by clicking on an internal link, usually named ‘sitemap’, which […]
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What is JavaScript SEO? JavaScript SEO is how you optimize a website’s Javascript for search engines to prevent the programming language scripts from hampering the organic performance of the site. JavaScript is a program that is popular among developers as it allows them to be exceptionally creative when building interactive web pages. However, if you […]
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With most sports, you often find the player blaming their equipment for poor performance, which fuels them to overhaul their kit instead of finding the root cause of what’s wrong. The way people buy golfing products such as power caddies and irons has considerably changed over the years in the US. They’re no longer heavily […]
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The UK beauty and cosmetic industry is currently worth over £10 billion, and over the years, it has adapted to keep up with each generation’s shopping habits. In recent years, consumers enjoy experiencing the end to end process from the comfort of their own home, but when buying the likes of new makeup, such as […]
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2020 was a year that changed many consumer habits; from personal training being delivered over video calls, to pubs only providing a takeaway service. The food and hospitality industry has been significantly impacted by the COVID-19 pandemic, resulting in significant changes in consumer behaviour. For instance, many people no longer visit supermarkets over the fear […]
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2020 has provided various curveballs for businesses and has made it extremely important for companies to have an online presence with an eCommerce website. With the new year looming, the likelihood of being able to take advantage of the high street sales are potentially in limbo, which is why eCommerce SEO is paramount. Here are […]
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