Localizing content is an essential part of targeting international markets, and in this article, we will explore strategies for localizing your blog content for the best results. Your company blog is an important SEO asset, and is often the home for content marketing efforts, company updates, and important informational content. This makes it a prime […]
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Many tech firms are in the dark about a potential and unique risk to their business. In this article, I’ll explain the history of the sparsely populated island that .io belongs to, and why it could have serious implications for tech firms across the world. Where does .io come from? The British Indian Ocean Territory […]
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Google quality raters are people employed by Google to conduct manual searches and rate the results that are ranking for their queries. The data that raters feed back to Google is used to improve algorithms to increase the relevance of the results. To inform their decisions, quality raters use a public document called the Search […]
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What is E-A-T? E-A-T stands for Expertise, Authoritativeness and Trustworthiness. It is one of the most important factors considered by Google’s Quality Raters, as defined in the Quality Raters’ Guidelines. Google Quality Raters are people employed by Google to conduct manual searches and rate the results that are ranking for their queries. It’s important to […]
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