What does create my own path mean?

Once you have grown past the Senior Account Director or Leadership level, the world is your oyster. We will work with you to create a role that suits your goals and skillset. The possibilities are endless.

Author: Reza Moaiandin

Reza Moaiandin December 10, 2024

Measuring the ROI of SEO in SaaS

For Software as a Service (SaaS) companies, Search Engine Optimisation (SEO) is an essential channel for driving cost-effective customer acquisition and boosting Monthly Recurring Revenue (MRR). Unlike paid channels that require ongoing spending to sustain traffic, SEO provides compounding benefits over time, making it a scalable and sustainable growth strategy. Key metrics for measuring SEO […]
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Strategy SEO
Reza Moaiandin November 20, 2024

The Impact of AI Overviews on the SaaS User Journey

The landscape of search engine results pages (SERPs) has changed significantly in the past year, driven by the rise of generative AI and user-driven platforms like Reddit and Quora. These shifts are forcing businesses to rethink how they compete for attention online, especially in the SaaS space. One major element in this evolution is the […]
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Strategy AI